Move Here utilizes the open resources of the web to build a database of historic and contemporary film clips originally designed as strategies for luring people to the West Coast and the Bay Area. Multi-disciplinary artist Ricardo Rivera assembled an eclectic array of clips promoting the people, weather and landscape as well as the promise of work, wealth, status and clean living afforded by the region. Designed as a databank of desire and opportunity, each film is projected anamorphically (or obliquely) onto a surface, requiring viewers to shift their physical position in order to receive the full impact of its message ? to resolve the moving images, viewers must find to the right viewing angle. Move Here alludes to the perception of social space and status by requiring viewers to “change position” in order to understand the desires of others.
- Ricardo Rivera, USA ricardo-art.com